The shop is decked out with Razorback gear and the guys behind the chairs are some of the biggest Hog fans around.
"I think it's going to be a lot of pride and joy out there this year. It's going to be a lot of changed football," said Scott Greenwood.
Some have been sporting Razorback Red for more than half a century, and are still Calling the Hogs!
"We're going to have a good season!" said Raymond Corbitt.
They also have a message for new Head Hog Bret Bielema.
"If Coach Bielema's out there I wish he'd listen to me, come down here, get his hair cut and put his name up there on the wall. Tell him we'd love to have him down here," said Fred Champlin.
And the prediction for this season is consistent all around the shop.
"Everything's just looking up. The future looks bright," said Bob Houston.
Check out the video for a Hog Call you do not want to miss!