It's mission is to remind drivers and pedestrians to look before crossing. Founder Paula Marinoni said she's happy the event she's worked so hard on for the past 10 years now has an official date.
"This is an event of joy, of love, and of a spirit of community, people coming together," she said.
Marinoni said since the event started, she's noticed people are more cautious at crosswalks.
"I saw that it was a very dangerous situation. I knew that if something wasn't done, people were going to get killed," she said. "With these big colorful signs, the whole message sinks in, and then it's reinforced year after year after year."
You can see volunteers holding those colorful signs Wednesday at crosswalks around Fayetteville.