McDonald's Australia using Snapchat for job apps

Fast-food chain calling videos 'Snaplications'

McDonald's Australia is is now using Snapchat to collect job applications, according to Business Insider.

Applicants are being asked to send a 10-second video using a filter that shows them in a McDonald's uniform.

The fast-food giant will use the video, which they've dubbed "Snaplications," as the first round in the interview process.

"I’ve learned a lot about Snapchat recently from my 14-year-old daughter," Shaun Ruming, chief operating officer of McDonald's Australia said. "We’re looking for that positivity, bubbly personality, someone we think would be good in a customer service role. Based on what my daughter sends to her friends, you do get a bit of a glimpse."


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