The number of teenage boys using smokeless tobacco in Arkansas nearly doubles the national number.
The director of the Food and Drug Administration’s Center for Tobacco Products is calling this phenomenon an epidemic.
The FDA on Tuesday broadened the campaign — “The Real Cost” — to educated male teens on the dangers of smokeless tobacco use.
“They see dads, uncles, older brothers, everyone’s dippin’ or chewin’, and when you couple that with no understanding the health risks, we have a 17. 9 percent teenage boy smokeless tobacco use rate in your state, and that’s a problem,” said Mitch Zeller, director of the FDA’s Center for Tobacco Products.
Zeller said when teenage boys log into things like Spotify, they will see an ad from his team enforcing the slogan “smokeless doesn’t mean harmless.”