A country music superstar makes his way to Northwest Arkansas this Thursday.
But he will not play at a typical concert venue.
Luke Bryan’s “Farm Tour” focuses on shedding light on agriculture around the United State. Bryan’s tour manager selected Ogden Ranch in Prairie Grove to host the concert.
Cattle Farmer Nathan Ogden said he is happy to be chosen.
“I think it will make kids in this area think hey Luke Bryan is talking about farming. Maybe that is cool,” said Ogden.
Ogden grew up on a farm and has continued the family tradition. A tradition that statistics say is struggling to interest younger generations.
“There is a lot of kids that probably steer away from it because they really don’t know what to do when they get out here. Then it leaves the older generation again taking care of it,” said Ogden.
It is an issue Leslie Edgar with the University of Arkansas Dale Bumpers School of Agriculture said her department tries to combat everyday.
“Through programming here we try to find ways to allow students to engaged in exponential learning and actually give them experience in production agriculture,” explained Edgar.
Both Edgar and Ogden agreed Luke Bryan’s ‘Farm Tour’ will put eyes on a field that is a top industry in Arkansas.
Ogden added that he is excited to have concert goers who have never been on a farm to experience Ogden Ranch.
The concert is set for Thursday October 11th.