Before the Lights of the Ozarks parade kicked off Friday night, the Salvation Army kicked off the National Red Kettle Campaign on the Fayetteville Square.
Nationally, the Salvation Army hopes to raise $4 million this year with its classic red kettles and ringing bells.
Here in Northwest Arkansas, the goal is to raise $380,000, according to Major Dan Matthews with the Salvation Army.
“You’re already hearing the bells ringing across Northwest Arkansas, and there’s more to come,” Major Matthews said.
All of the money raised in NWA stays in NWA, according to Major Matthews.
To learn more about the Salvation Army and its programs, click HERE.